2010 Food & Health Survey
Submitted on Jul 08, 2010 (Original item from 2010)
Diet and Nutrition | Food Safety, Additives or Diseases | Food Trends | Food/Product Selection or Purchase Criteria | Health, Personal Health | Meat, Dairy, Egg Consumption
by
More Information...
More Information...
Short Description:
The "2010 Food & Health Survey" by the International Food Information Council identifies recent attitudes of U.S. consumers toward their diet. Most (70%) are concerned about their weight. To address this concern, people are changing the amount of food they eat (69%), changing the types of food they eat (63%), and engaging in physical activity (60%).
Abstract:
More than half (57%) of U.S. adults say they are satisfied with their overall health, although 70% are concerned about their weight. More than three-quarters (77%) are actively trying to lose or maintain their weight. In fact, 65% of thos in the U.S. say that weight loss is the primary driver for improving the overall healthfulness of their diet, while 16% say they have improved their diet to maintain their weight.
Nearly half of those surveyed said they are trying to consume more protein, which 68% believe helps build muscle. However they are twice as likely to say that protein is found in animal sources (56%) versus plant sources (28%).
The majority of respondents (88%) conduct their food shopping at traditional grocery stores, and three-fourths of survey respondents say they are satisfied with the healthfulness or products available at their grocery stores (73%) and warehouse stores (80%).
This report also covers consumer attitudes with respect to calories, carbohydrates, sodium, low calorie sweeteners, caffeine, food additives, food safety, and food labeling.
Spot Check Number:
1417
Sponsor:
International Food Information Council
Animal Type:
Unknown
Record Type:
Organizational Publication or Materials
Research Method:
Online Survey
Geographic Region:
United States National
Number of Participants:
1,024
Population Descriptors:
American consumers
Year Conducted:
2010
Email this Research Citation
PLEASE SUPPORT NONPROFIT RESEARCH FOR ANIMALS
Did you find this research helpful in your work for animals? If so, please consider a donation to the Humane Research Council to help us with the costs of maintaining, expanding, and improving HumaneSpot.org.
Post new comment