Results from the Purina Pet Survey
Submitted on Jun 14, 2011 (Original item from 2011)
Companion Animals | International Research | Pet Ownership
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Short Description:
According to the results of the "Purina New Zealand Pet Survey," the majority of New Zealand pet owners believe that their pets have human-like emotions, and nearly one-third say their pets communicate feelings better than their human partners do. The results of this five question survey are presented cumulatively as well as regionally.
Abstract:
Among New Zealand pet owners:
- 75% believe that their pets have human-like emotions such as love and empathy
- 25% celebrate their pet's birthday
- 26% say their pet has steered them away from danger, or helped them in some way
- 66% say their pet boosts their self esteem
- 31% say their pet communicates feelings better to them than their partner does
By gender, females (77%) are both more likely to believe their pets have human emotions versus males (67%), and say that their pets communicate feelings better to them than their male partners do (41% versus 21%).
Data are also presented by region for Northland, Auckland, Waikato, Bay of Plenty, Gisborne, Hawke's Bay, Taranoki, Manawatu-Wanganui, Welington, Tasman, Nelson, Marlborough, Canterbury, Otago, and Southland.
Spot Check Number:
1721
Sponsor:
Purina New Zealand
Animal Type:
Dogs, Cats, Companion Animals
Record Type:
News Article
Research Method:
Online Survey
Geographic Region:
International
Number of Participants:
Unidentified
Population Descriptors:
New Zealand Pet Owners
Year Conducted:
2011
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